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#FollowFriday: 20 of the best marketing strategy blogs to follow today

Published: Apr 28, 2017

Marketing continues to broaden and adapt using more digitally-led and innovative practices than ever to reach customers. Check out these marketing strategy blogs to keep you in the loop….

Industry, media news and data

@DigiDay 

Brilliant source for industry analysis, marketing updates and media.

[tweet https://twitter.com/Digiday/status/857183766506336257]

@eMarketer

Follow for data on most recent digital trends and practices.

[tweet https://twitter.com/eMarketer/status/855495859835940865]

@TheDrum

Follow for transatlantic updates on marketing, advertising and media.

[tweet https://twitter.com/TheDrum/status/857183736064090112]

@dorieclark

The Forbes and Harvard Business columnist shares marketing strategies and the latest industry media content.

[tweet https://twitter.com/dorieclark/status/857292710985715712]

@GeorgeSlefo

His words are usually seen in the Tech section of AdAge and his Twitter is just as great a source of information.

[tweet https://twitter.com/GeorgeSlefo/status/857271709086470144]

@asharma

Bureau Chief at WSJ shares the latest in media and marketing news.

[tweet https://twitter.com/asharma/status/855173277165244416]

Social Media

@MarshaCollier 

Great advice for social media, e-commerce and customer service. (Plus she has her book feature in the upcoming Netflix show ‘Girl Boss’).

[tweet https://twitter.com/MarshaCollier/status/856922769417744384]

@Jenerationy

VP of Marketing at TUNE, follow for tweets on mobile marketing.

[tweet https://twitter.com/Jenerationy/status/849393832856834053]

@kevanlee

The Marketing Head at Buffer shares stats and tips on how to maximise social media engagement.

[tweet https://twitter.com/kevanlee/status/849654973134626816]

@Brian_G_Peters

Posts on strengthening your digital marketing and best practices for social media.

[tweet https://twitter.com/Brian_G_Peters/status/853248051481374723]

@MarketingProfs

The best selling writer “waging a war” against mediocre content marketing keeps you up to date with the latest copywriting techniques.

[tweet https://twitter.com/MarketingProfs/status/856889307482775552]

@PamMktgNut

The self-professed marketing geek, giving social media marketing advice and the best metrics to measure online engagement success.

[tweet https://twitter.com/PamMktgNut/status/857332021898731523]

@RebekahRadice

Tips on social media marketing and content blogging.

[tweet https://twitter.com/RebekahRadice/status/857467355148013568]

Content Marketing

@neilpatel

Having written for Forbes, Inc and HuffPost, Neil uses his content skills to share the best practises for improving both SEO and CRO for marketers.

[tweet https://twitter.com/neilpatel/status/857255226981720065]

@dmscott

The marketing and sales strategist shares best practice alongside excerpts from his bestselling book “The New Rules of Marketing and PR”.

[tweet https://twitter.com/dmscott/status/853311630884691970]

@JoePulizzi

Follow for content strategy tips and best practise.

[tweet https://twitter.com/JoePulizzi/status/842015961666445312]

@iconiContent

The Forbes-listed influencer shares tidbits of advice on how to better your content and shares his opinion on the latest techniques.

[tweet https://twitter.com/iconiContent/status/857069247545184256]

@DrewNeisser

Advice on how to stand out with your online campaigns and excerpts from his book, ‘The CMO’s Periodic Table’.

[tweet https://twitter.com/DrewNeisser/status/856581126609027072]

@rohitbhargava 

Follow for posts sharing “non-obvious insights” in marketing and making your copy “more human”.

[tweet https://twitter.com/rohitbhargava/status/738726599042834432]

@Robert_Rose

Tips on making memorable content and the most effective marketing for your customer base.

[tweet https://twitter.com/Robert_Rose/status/857328506136612868]

Don’t see your fave on here? Let us know! Drop us a line on marketing@yieldify.com or Tweet us @yieldify.